International Business: Competing in the Global Marketplace : Postscript 2002

by Charles W. L. Hill

List Price: $130.65

Product Details

Hardcover:
Publisher: McGraw-Hill Companies
Publication Date: 2001-05
Edition: 3 Sub
ISBN: 0072485450

Editorial Reviews

Product Description
One way to compare International Business texts are to classify them as either descriptive or analytical. Descriptive texts describe in detail the internationalization process and answer the question How does a business go global/international? Analytical texts, like Hill, discuss the internationalization process but also address why businesses chose to go global and the managerial implications of the decisions. International Business, 3/e: 1) Explains how and why the worlds countries differ; 2) Presents a thorough review of the economics and politics of international trade and investment 3) Explains the functions of and form of the global monetary system; 4) Examines the strategies and structures of international business and 5) Assesses the special roles of an international businesss various functions.

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